Pulling the trigger to finally make a purchase on the NFT you have been eyeing for a while can be a scary decision. With this NFT purchase, you are now investing $$ into the projects foundation in hopes that they increase your investment value. What factors do you take into account before you invest?

NFT Team & NFT Socials:

Every time I join a server that looks promising I check the following;

• Twitter Followers & engagement - Their engagement should be roughly 10-25% of their following count. For example, if they have 10,000 follower, engaging communities should be active within their posts with numbers roughly reaching 200 likes.
• Discord Creation and Founder Account Creation. The older the better, almost 90% of rugs have brand new servers and fake founder accounts.
• Discord Activity Checking their Active Members vs Total Member count. If their are less than 15% of total members actually active, their is a high chance that the discord server was botted to conform the public eye. Check the servers general chat as well, making sure there are engaging conversations rather than the normal “gm” ,“gn” , “how to get WL”

Now that you have done the barebones, time to dig deeper

Twitter Mentions When searching up latest tweets mentioning the project, things to look out for are:

• Unique Tweets
• Threads about the Project
• AMAs with project Founder(s)
• Influencer mentions for this project be careful with paid shillers

Utilities & Additional Incentives to buy-in

Questions to ask yourself: How much of their roadmap have they completed? Has there been any complications with past work on the roadmap? If so, how did they make it right to holders?

Roadmap: Through the roadmap, find selling points that would incline you to buy in prior to the roadmap implementation. Unique features that reward holders and/or other projects. Always ask the Estimated Time of Arrival on this certain roadmap point and strategize a buy-in before its released, once marketing is rallied up to showcase the new key point, make the decision to sell or HODL based on community interaction

Community Engagement: Joining the server and seeing how people interact with one-another. Monitoring the team activity as well as Community Management catered to holders, hosting games and etc. Take into account how you are greeted once you join & scroll up to read past chats in general as well.

Art design: This is something I personally overlook as I focus more on utility > art. But, when looking at the art, take into consideration the design: is it PFPable? Does it pop out compared to other collections? See how other people view the art!